Ellie’s first day at Petersens

Posted: March 27, 2015 in work experience
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Our latest work experience student, Ellie Bristow has joined us to gain her first experience of PR. Have a read of Ellie’s blog to see what drew her to Petersens…

Ellie picLike most undergraduates at university, it may come as no surprise to know that my future is viewed through frosted glass. I do not have a clear picture of where I want to be at 30 years old and what I want to have achieved by that point. However, when deciding on what career I would like to pursue, I differ from the stereotypical student. I am passionate about marketing. I enjoy building relationships with customers, whether it be the local who always pops in the shop to buy his copy of the Gazette or whether it be an entire company with a host of employees. Communication is something I enjoy and something I am good at (just ask my mum), so to have the opportunity to build a career around communicating with people is my ideal.

I am currently a second year undergraduate at Cardiff University studying Econ Sociology, which might sound strange after I’ve just said that I’m keen to pursue a career in marketing. It is precisely this reason which led my desire to do a Work Experience Insight at Petersens PR. Sociology degrees provide you with little experience specific to marketing and I wanted to learn more about marketing and the areas around it, such as Advertising and PR, from within a working environment.

I arrived at Petersens on the day of the solar eclipse, so was greeted by a crowd of people. I stepped into the office and any worries and anxieties I had previously held about this Insight vanished. The team were very friendly and the atmosphere was positive and relaxed, but still very professional. I sat down and was talked through what Petersens PR does as a company, who their main clients are and then I was shown examples of what they had done for their clients, as well as being informed of what my role would be over the coming weeks.

I have just finished reading through the press releases for some of Petersens main clients and it would be fair to say that I am thoroughly looking forward to working with this team for the next few weeks. I know that I will gain a wealth of knowledge from the company and that I am really going to enjoy my time here.

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